Branding


Part of the business team’s job is creating and maintaining a business plan, which includes branding standards. Because of this, Harrison Boiler Robotics has a specific set of branding standards, as follows:

Colors

NameHex CodeRGBExample
Black#1B1B1BR=24
G=27
B=27
Tender Shoots #B9D143
R=185
G=209
B=67
Kelly Green#34B233R=52
G=178
B=51

Fonts

Century Gothic

Quicksand (Website Font)

Oswald

Tw Cen MT Condensed Extra Bold

Logos

panda logo
leaf HBR logo

Logos tend to be kept under three colors, including black and white, for simplicity’s sake. Each year, the team also works on a season-specific logo. This is the 2021 logo:

panda with text saying 15 years